I’m Marielle Camba, a GTM Operator from the Philippines and Clay expert. I specialize in building data-driven outbound campaigns across SaaS, real estate, and professional services. My focus is on creating high-intent lead lists with Clay, layering enrichment, and running outbound sequences that consistently achieve 7–12% positive reply rates.
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📊 Campaigns I’ve Worked On
LinkedIn Ads Agency
• Approach: Scraped LinkedIn ads via Apify, filtered for B2B, and built messaging around wasted ad spend.
• Result: Cut wasted spend by up to 60% while achieving 11%+ positive reply rates with marketing leaders.
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AI Solution for Restaurants
• Approach: Scraped SliceLife & ToastTab, enriched with Prospeo + reverse prompts to identify decision-makers.
• Result: Reached prospects outside Apollo/LinkedIn, generating 8–10% reply rates from first-touch outreach.
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Reputation Management for Law Firms
• Approach: Segmented firms by review volume, scraped reviews via Apify, crafted tailored outreach per segment.
• Result: Secured 12% reply rates and demos booked in under 2 weeks.
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WhatsApp Booking Engine for Hotels
• Approach: Scraped hotels via Apollo, directories, and Google Maps; personalized intros referencing OTA listings.
• Result: Campaigns boosted direct booking interest, reducing reliance on OTAs.
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AI Agent for Customer Engagement (SaaS Free Trials)
• Approach: Scraped software directories (Product Hunt, GetApp, SourceForge, etc.), verified trial offers with prompts.
• Result: Engaged SaaS founders with strong resonance around conversion and churn reduction.
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Customer Acquisition & Retention Platform
• Approach: Scraped SaaS directories, filtered for companies with heavy support headcount; focused messaging on churn and cancellation flows.
• Result: Campaigns produced double-digit reply rates tied to measurable churn savings.
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Outbound Enrichment (Email & Phone Waterfall)
• Approach: Targeted companies with multiple/burner domains, enriched data from 15+ sources.
• Result: Delivered 20–40% more verified contacts, powering outbound campaigns with 10%+ reply rates.
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Wellness Apps
• Approach: Scraped wellness studios (yoga, pilates, saunas) + App Store reviews; messaging tied to retention and UX.
• Result: Achieved 7–9% reply rates, securing conversations with app founders managing 100k+ users.
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Marketing Agency (SEO/Ads)
• Approach: Scraped competitors + keywords (Store Leads, Similarweb), highlighted opportunities to outrank rivals.
• Result: Campaigns positioned as ad ROI plays, driving quick traction and replies.
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Vacation Rental Software
• Approach: Scraped STR/vacation rentals across Discolike, Clay Lookalike Search, SerpAPI; targeted managers with cleaner scheduling and AI support.
• Result: 9% reply rates and saved managers ~25 hours/month with automation.
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M&A Advisory
• Approach: Scraped local businesses, matched them with active buyers in target industries.
• Result: Generated inbound curiosity around valuations and acquisitions.
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Running multi-vertical outbound campaigns, leveraging advanced Clay workflows and enrichment stacks, and consistently driving 7–12% reply rates with clients across SaaS, real estate, hospitality, legal, and wellness sectors.
Visit our website, if you need help with outbound: oneaway.io