Hey everyone 👋 I’m Aryan, based in India and working as the Lead Generation Manager at Supy.
I started as a BDR, taught myself Clay along the way, and now lead the team that sources our target accounts and contacts across the UK, DACH, MENA, and APAC. Most of my time goes into GTM engineering, building the systems our sales team runs on.
The thing I’ve spent the most time on is signals. Off-the-shelf signals like funding news never really worked for us. For a restaurant group, the real buying signal is expansion: opening a new branch or moving into a new country. And restaurants announce that where their customers actually are, which is Instagram. They post the “coming soon” reels and new-location posts there long before it shows up anywhere else.
So I built our own signal engine in Apps Script that pulls from:
📸 Instagram posts and reels from company pages
📰 RSS feeds and Bing News
🎙️ Industry newsletters and podcasts
🔍 Buyer intent research keywords
Every signal then runs through a free Gemini API ICP check that does about half the qualification work for us before anything reaches Clay.
A few other workflows I’m proud of:
🔁 End-to-end outbound, from signal to ICP check to enrichment to a live Lemlist sequence, with no manual steps
🤖 An AI auto-replier that triages inbound replies, drafts responses, and routes them to the right rep in Slack
👀 A website visitor workflow that turns anonymous traffic into routed, sequenced leads
💼 Job change and new hire workflows that catch champions moving companies and new decision-makers stepping in
❤️ An Instagram auto-liker that warms up prospects before outreach lands
📬 Plus a lot of automated Lemlist sequences across markets and languages
Always up for comparing notes on Clay builds, custom signals, or anything outbound. Let’s connect, I’d love to hear what you’re building 🙌
LinkedIn: linkedin.com/in/aryanrajbhagat9
