Hey friends -- operating with a pretty low-tech way of importing contacts into Salesforce right now (to either update a contact if it exists or create a new contact record). Basically have a bunch of columns that are looking up existing records, updating, or creating.
Realized we were running into an issue where accounts weren't associating with the new contacts, and the only way I can think of doing this is adding a few more lookup/update/create columns to reference an Account ID to create the association.
I know there's a CRM import action, but I've heard Upsert isn't a super reliable option. Any tips?
