Sharing Best Practices for Lead Scoring with Clay

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Hey everyone 👋 I’m curious how you’re using Clay for lead scoring. Would love to hear about your approach or see any resources / examples you recommend.

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4 comments

· Sorted by Oldest

Abdul S.
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Hi Boaz I usually just add a scoring column in Clay give points for things like size industry funding hiring or ad spend then roll it up into a priority score works well for most cases can share an example if you want.
Kabeer A.
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Lead scoring in Clay usually combines firmographics (size, industry, location), technographics (stack data), intent signals (job posts, funding, news), and enrichment quality (valid email, LinkedIn match). You can set up a scoring column with weights (e.g. +10 if ICP industry, +5 if hiring sales roles, +20 if valid email). Some folks also layer AI formulas to create dynamic scores.
Boaz
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Thank you Abdul S. and Kabeer A. Would you be able to share examples for what possible? have you used any external tools as well ?
Abdul S.
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Anytime Boaz glad I could help. Feel free to DM me and I’ll share some examples with you

Abdul S.
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Hi Boaz I usually just add a scoring column in Clay give points for things like size industry funding hiring or ad spend then roll it up into a priority score works well for most cases can share an example if you want.
Kabeer A.
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Lead scoring in Clay usually combines firmographics (size, industry, location), technographics (stack data), intent signals (job posts, funding, news), and enrichment quality (valid email, LinkedIn match). You can set up a scoring column with weights (e.g. +10 if ICP industry, +5 if hiring sales roles, +20 if valid email). Some folks also layer AI formulas to create dynamic scores.
Boaz
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Thank you Abdul S. and Kabeer A. Would you be able to share examples for what possible? have you used any external tools as well ?
Abdul S.
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Anytime Boaz glad I could help. Feel free to DM me and I’ll share some examples with you