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Impact of HTML Tracking and Image Inclusion on Spam Rates: Community Insights Requested

·May 04, 2026 10:24 AM·

Hey everyone, curious on your take on HTML tracking, did you see an important change in spam rate? Do you recommend including images?

2 comments

· Sorted by Oldest

Lotfi D.
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Honestly my latest SL campaign I forgot to turn it off and the results are even better lol ie I forgot to turn off the don’t track opens!
TAMILARASAN L.
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I have noticed plain-text style emails consistently perform better long term. Heavy HTML tracking + too many images can definitely increase spam/promotions placement, especially on newer domains.