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Impact of Embedded Images vs. Attachments on Email Deliverability

·Aug 08, 2025 11:30 AM·

Does it make a difference if we embedd pictures in a mail or as pure attachment from a deliverability point of view?

3 comments

· Sorted by Oldest

Impact of Embedded Images vs. Attachments on Email Deliverability | Clay

Nathan Y.
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It is super OK to attach link or attachment, but in follow up email
Luis C.
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Anything other than plain text in cold emails is a recipe for a bounce or reaching the spam folder. So no images, no links.
Nathan Y.
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There’s a method to send but in a follow up email once your main clean email lands inbox so it will just pop up in the same conversation so anything you add will be delivered to Inboxes
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