Exploring Intent Signals in Clay for Effective TAM Strategies

Hi team, we are exploring intent signals in Clay for our TAM list. Would love to hear any insights or best practices to get started.

· Sorted by Oldest

Ruadhán Ó.
·
·
What is the target demographic and what do you sell Uthara C.? There is no set list of "plug-and-play" intent signals; by definition, these signals are meant to be some kind of data point you as a company can track that would indicate a company in your demographic is actively looking for or in need of the service or product you provide. So it depends on what you offer. But some signals that are applicable across most services are company announcements (if they're large), their engagement on social media platforms, etc.

Ruadhán Ó.
·
·
What is the target demographic and what do you sell Uthara C.? There is no set list of "plug-and-play" intent signals; by definition, these signals are meant to be some kind of data point you as a company can track that would indicate a company in your demographic is actively looking for or in need of the service or product you provide. So it depends on what you offer. But some signals that are applicable across most services are company announcements (if they're large), their engagement on social media platforms, etc.