Top GTM Tools and Workflows: Which Ones Truly Stick in Sales and RevOps? | Clay

Arpit C.
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Hey Mohamed H., it's mandatory for members to add their full names and a profile picture to their Slack profile (pets or AI-generated portraits also work). The community feels more intimate and less anonymous when one knows who they are engaging with so will be great if you can update your profile here. Thanks in advance! 🤝
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Eric D.
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Hi Mohamed, I am in a similar boat. I have tested and tried different tools and ideally would like to build a "zero click" pipeline from idea to outbound campaign direct from my cli. I'm testing/tested tools like exa + ocean.io+ crustdata/Apollo + Clay + instantly + one or two other tools to research and spin up outbound campaigns based off of successful lookalike accounts and contacts + some signals. I haven't quite got it at zero click, and am still optimizing the list building, copy, and testing, but the velocity at which campaigns can be spun up has increased while still trying to keep lists tight to icp. I am still learning and am not an expert, so excited to hear from others.
elvis k.
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If you're really comfortable with programming, the only thing you'll ever need is Modal! I've been using Modal for 4 years now and can't get enough of it! Here's an example: https://modal.com/blog/analytics-stack I'd also add Hookdeck. On the search side I prefer Parallel over Exa! Parallel is a bit expensive but they have more endpoints than Perplexity's API platform +/ Exa!
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elvis k.
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Instantly is solid too!
Eric D.
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Thanks elvis k.. Hookdeck replaces n8n for you? Is it just been better for you?
elvis k.
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Hookdeck + Modal together are how we productionize something that you might have built in an n8n, relay, activepieces
elvis k.
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i haven't used n8n in a few users, I use relay primarily because they had some nice human in the loop features
elvis k.
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IIRC I had wanted n8n to have Python support, I remember them having JS functions that you could use as a node
elvis k.
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but that was a few years ago maybe things have changed
Arpit C.
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elvis k., it's best not to send threaded messages in the channel. Thanks!
elvis k.
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cool with me
Jesse O.
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Hi Mohamed H.! In my opinion, real leverage is created when you move from static routing to signal-based workflows, using Clay to orchestrate enrichment before leads ever hit your CRM. While many tools create "tech bloat," Salesforce remains the daily reality where all data must land. Lusha one option (Free to try, too) that genuinely sticks because it provides the data hygiene required for these automated sequences to actually convert. When ROI is the primary decision filter, that precision ensures your 12-month commitments aren't wasted on junk data. Hope this helps, and have a good day!