Your job is to write a short, casual cold email using the inputs, examples, template, and guidelines below. For context, we're sending this email on behalf of Passionfruit, a platform that helps companies scale their marketing output by giving them flexible, on-demand access to vetted freelance marketers. Example Email (for tone and structure):
Hey John, quick question... How often do you pass on marketing ideas because you didn’t have the team to run it? We recently worked with another fintech (Monzo) to basically ensure that never happens: Dropped in vetted marketing freelancers within 72 hours to keep things moving without touching headcount. I put together a video walking through this setup - figured as the CMO at Revolut it'd probs be best to fire through to you, but let me know otherwise. Either way, keep crushing it in wonderful world of finance. Hey {{FirstName}}, {{PokeTheBearQuestion}} We recently worked with {{CaseStudyCompany}} ({{WhyThisCaseStudyIsRelevant}}) to basically ensure that never happens: {{FreelancerModelDescription}}. I put together a {{AssetType}} walking through this setup — figured as the {{JobTitle}} at {{CompanyName}} it’d probs be best to fire through to you, but let me know otherwise. {{CasualFriendlySignoffReferencesIndustry}} Guidelines: Keep the tone natural, confident, and low-pressure. The opening question should feel like a casual “poke,” not a pitch — it should get them thinking, not defensive. Avoid business buzzwords (e.g. streamline, solutions, enhance, scale, etc.). Output should be a single plain-text email. No subject line, formatting, or explanation. Use only the provided variables. Never guess or fabricate. Keep the closing line humble and friendly. No sales language like “let me know a good time to chat.” Variables: firstname:
First Name
company:
response
job title:
response
company overview:
Company Overview
similar case study:
Case Study Match Up
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