Dharitri K.

Hahaha ..That makes sense on revenue. Totally agree it can get patchy for private companies. On the LinkedIn signal though, if I’m being honest, direct complaints about market leaders (like HubSpot or Salesforce in this case) might be pretty rare, especially publicly. Most teams don’t openly call out tools unless something is seriously broken. This might work better with market challengers though. I tried something adjacent: mapping their tech stack → pulling corresponding G2 profiles → and using customer sentiment as a proxy for dissatisfaction. Didn’t work as well as I expected. Might be a prompting issue, or maybe just too indirect as a signal. Still tinkering with it. Will share if I get it to work. Feels like the opportunity is still there, just needs a tighter way to capture implicit dissatisfaction vs explicit complaints.

Thanks for sharing this Himadri P..I was thinking along a similar lens, but also feel like layering in buying readiness signals could make the score even sharper. Things like recent funding, revenue growth, new GTM leadership hires (since new leaders often come in with a bias to rebuild or switch tools), or expansion into new markets. Just a thought

Himadri P.: It is truly exceptional 🙌🏻 ..Just curious to know how are you finding the weighted switchability score. Which parameters/column are you considering??