Introducing Myself to the Clay Community: GTM Strategy, RevOps, and Building Modern Data Layers
Hey Clay Community! I've been around for a while but hadn't had the time yet for a proper introduction so here it is. If you find common ground, a shared interest between us or just want to brainstorm a little, feel free to reach out. Always up for an interesting conversation!
LinkedIn: https://www.linkedin.com/in/j-16coelho/
๐ Location: Porto, Portugal
๐ฉโ๐จ Company / Role: GTM Strategist and RevOps Architect transitioning to a new role while also branching into freelance consulting, after previously building GTM and RevOps infrastructure from scratch at CONKORD.
๐ Background: I work at the intersection of GTM strategy and RevOps architecture, framework design and system build, end to end. Background spans Digital Marketing, Data Architecture and Systems Design, Sales Operations, and GTM Strategy. I build modern GTM Strategies and architect the systems that enable them.
๐บ Clay Goals: Not a beginner, but the goal is to go deeper on my Clay fluency, specially multi-source enrichment orchestration, building Clay into a proper GTM data layer, and connect it cleanly to the rest of the stack (HeyReach, CRM, Make/n8n).
๐ Fun Facts: History and philosophy nerd, amateur guitar player, and I built a Claude x Obsidian personal operating system for knowledge management and GTM work. Also a diehard music fan and city builder game addict.
๐ฅ Burning Question: What's the most underused Clay feature you've seen practitioners consistently overlook and what does it actually unlock when used properly?
