Automating Google Sheets Data Import into Clay Tables

I have a very basic question, is there a way to automatically import data from Google Sheets into a Clay table? I'm on this help page, and the stated recommendation is to export a CSV and upload into Clay. This is fine for a one-off, but I am hoping to set up a more automated workflow. For a bit more detail, I am working with a contractor that is providing data for me in a Google Sheet every day. I want to duplicate that data into a Clay table where I can then run enrichments against it. Exporting and uploading a CSV everyday is repetitive, and I'd like to automate that step. Thank you!

5 comments

Clay
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Yes, you can automate this using Google Apps Script to send data from Google Sheets to Clay via a webhook. Set up a Google Apps Script that cycles through each row in your Google Sheet and sends the data to your Clay table via webhook. The script can be configured to run periodically to handle your daily updates automatically. You can find the complete setup instructions here: Send Data from Google Sheets to Clay Using a Webhook. Note: This method requires passthrough tables, which is an enterprise-only feature.
Source: Send Data from Google Sheets to Clay Using a Webhook
Dennis H.
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Is there a more lightweight version to do this? I only have 40-50 rows a day, and I just want the data duplicated into a Clay table
Dennis H.
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https://app.clay.com/workspaces/76301/workbooks/wb_0sw68kzWjuE37aFenS3/tables/t_0syqghg8vVAJFNXbZXU/views/gv_0syqghg6eq26UQhaK9U
Dennis H.
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This is an example of the starting point spreadsheet: https://docs.google.com/spreadsheets/d/18NweJaEkxoOObygPUahH-S-Douy48PGuRoQrCuJS1BQ/edit?gid=0#gid=0 The upwork contractor will update this everyday, and I basically want the data that the contractor pastes in to be duplicated in that Clay table above every morning
Bo (.
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Got it — here’s a better approach for your case: Since Clay doesn’t have a direct Google Sheets integration for live syncing, you can automate it by sending data to a Clay Webhook — and the easiest way to do that is by using Google Apps Script with the help of ChatGPT to generate it for you. Here’s how you can do it:
1. Set up a Clay Webhook • In your Clay table, click the dropdown on the far right > Add Column > choose Webhook. • Copy the webhook URL that Clay gives you.
2. Open your Google Sheet • Click Extensions > Apps Script
3. Use ChatGPT to generate the script • Ask ChatGPT something like: “Can you write a Google Apps Script that reads data from columns A, B, and C in my Google Sheet and sends it to this webhook URL as JSON?” • Paste in the structure you want (e.g., name, email, company) • ChatGPT will return a full working script based on your input
4. Paste the generated script into Google Apps Script • Replace the placeholder webhook URL with your Clay webhook
5. Optional: Set it to run automatically • In Apps Script, click the clock icon (Triggers) and set it to run daily This method gives you full control, and using ChatGPT makes the scripting super easy — you just describe what columns you’re working with and what data you want sent. Let me know if you have more questions

Automating Google Sheets Data Import into Clay Tables | Clay