Cost of Phone & Email Enrichment Per Lead: Tools and Insights

·Jul 07, 2025 10:59 AM·

Guys what is the idea cost we should eye for phone number enrichment and email enrichment per lead Also what is the tool you use to get personalisation done.

5 comments

· Sorted by Oldest

Hunain F.
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Ideal cost per lead: Email enrichment: $0.01 – $0.10 Phone enrichment: $0.05 – $0.30 (Target under $0.35/lead total for both)
Udit P.
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What what do you use for phone number and email enrichment ?
Max E.
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Go with the waterfall enrichments and if you have them use your own subscriptions / API's
Max E.
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If you don't have the subscriptions it will still be reasonable pricing depending on your Clay plan
Hunain F.
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Udit P. We use tools like Clearbit, Hunter, and Truecaller for email and phone number enrichment, depending on the use case and data availability.

Hunain F.
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·
Ideal cost per lead: Email enrichment: $0.01 – $0.10 Phone enrichment: $0.05 – $0.30 (Target under $0.35/lead total for both)
Udit P.
·
·
What what do you use for phone number and email enrichment ?
Max E.
·
·
Go with the waterfall enrichments and if you have them use your own subscriptions / API's
Max E.
·
·
If you don't have the subscriptions it will still be reasonable pricing depending on your Clay plan
Hunain F.
·
·
Udit P. We use tools like Clearbit, Hunter, and Truecaller for email and phone number enrichment, depending on the use case and data availability.