For anyone who enjoys thinking about GTM systems holistically ๐ On Jan 27, my team at Sequel is hosting a Masterclass with Nadia Davis (CaliberMind) on how they use webinar engagement as structured signal โ and the motion they built that generated $4M in pipeline from 300 unique webinar attendees across their "Hitchhikers Guide" series. This dives into repeat engagement, live and on-demand behavior, and feeding clean data into broader buyer-journey models.
๐ Register here