I vetted Clay v. Apollo v. ZoomInfo for data enrichment/accuracy about 4 months ago and found Clay was way better at finding (valid) info and more of it. Basically, I took a list of contacts with minimal information and enriched in all three vendors. Clay won by a longshot at both email and phone.
Question for the group, are you finding that Apollo is better at finding contacts (i.e. when compared to Find People in Clay)?
If so, how are you validating whether the contact information is good/valid?
I guess the main question for me is if Apollo is great at finding contacts, yet struggles to enrich provided contacts, how do we rely on their find contact data?
If anyone has done some testing on this between the two platforms, that would be great to see.
Also, HubSpot has stepped up its enrichment game as of late, so I’m curious to see if anyone is using it in combination with clay to conserve credits.