Will | Clay

Transitioning from ZoomInfo to Clay: Need Insights on Data Cleaning Tools

Moving from ZoomInfo to Clay. One area we need to get ride of is Ringlead for data cleaning, deduping, lead routing, etc.. Is Clay enough? Has anyone been through this?

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Posted in 01 Community General·

Will

Mapping TAM and Leveraging Intent for Sales Strategy Discussion

ZoomInfo -> Clay Hey! I'm at a a Series B with a pretty narrow ICP - ~50k direct users, ~10-20k Decision makers, ~200-300k influencers. We're moving away from PLG to sales-led. My idea is to map our TAM then use intent + marketing/product signals to target people with SDR (outreach) and automated outbound (instantly). Two questions:

Does that sound about right?
Is there any benefit of keeping ZoomInfo or best to keep it as a complement? I see it as a duplicative tool but curious if anyone has made this move too

Thanks!

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