Extracting Social Media Analytics Using Clay: How-To Guide

Karl S. · 2025-03-24T09:39:33.930207+00:00

Hi guys, nice to meet you all! I am curious if it would be possible to use Clay to extract the bio, follower count, and engagement numbers on the most recent posts for different social media accounts i.e. Instagram, TikTok, YouTube... does anybody know how I could go about this? Thank you very much in advance for your help 😄

We can help you extract social media data using our integrations. Here's how: 1. For Instagram: Use our Instagram integration to find company profiles and gather follower data. 2. For multiple platforms (Instagram, TikTok, YouTube): • Use the Upfluence integration to find micro-influencers with 10k-100k followers. • Use the Modash integration to enrich influencer details, including post counts, average likes, and comments. 3. To extract data: • Create a new table in your Clay workbook. • Add the relevant integration (e.g., Instagram, Upfluence, or Modash). • Input the required information (e.g., profile URL or handle). • Use our "write to table" feature to populate the data. This will help you gather the bio, follower count, and engagement metrics for various social media accounts.

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