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Adding Text Links to Clay Sequencer Campaigns | Clay

Adding Text Links to Clay Sequencer Campaigns

·Dec 11, 2025 07:20 PM·

Hi - I have clay sequencer campaigns setup but I'm not seeing how I can add a link to text like I would in any other tool. Specifically the use case is to link to our homepage when we reference our product in the email.

5 comments

· Sorted by Oldest

Clay Support
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You need to enable HTML in your campaign settings to add hyperlinks. Go to your campaign settings and toggle on "Enable HTML" - this unlocks hyperlinks, inline images, fonts, and rich text formatting. [1]
Once HTML is enabled, you can create hyperlinks in your email messages using standard HTML formatting or the rich text editor features. [2]
Note: HTML can hurt deliverability for cold outreach, so consider if the linking functionality is worth the potential trade-off. [3]
Clay Support
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Did that answer your question?
Clay Support
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If you still need help with adding links to your Clay sequencer campaigns, I’m here to assist. Would you like to provide more details about what you’re trying to achieve or any challenges you’re facing?
Kyle D.
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Thanks that answers my question.
Clay Support
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Glad I could help. Let me know if you need anything else.