do you guys worry about 0.03% spam rate?

That’s a great rate man - if you can keep that up consistently your deliverability should be great! You have your DMARC and DKIM setup? Any email deliverability warming? And are you using an email validation platform?

got it all covered

But worried about Feb 1st

your 0.3% is under the threshold by quite a bit. As well - how many emails are you sending each day?

what if I'm way over?

like 3%

3% unsubscribe rate isn’t ideal for sure. But how many emails do you send on average per day?

200 but going to scale up fast

keep it under 1,000 and you’ll be fine. Google considers bulk senders people who send 1,000's of emails a day. That’s who these new thresholds are being held to

got it

make sure you also include your physical address and an unsubscribe link in your signature

thanks!

absolutely man - I struggled super hard figuring deliverability out

if you ever want to chat about it LMK. I highly suggest MailReach

And I use Zerobounce (with the Clay Integration) for email validation.