How to Crawl a Website's HTML for Links and Keywords?

Jake Y. · 2025-10-30T15:05:38.134Z

Is there a way to crawl a website's HTML code? for example, can you go to ABC-example.com (http://ABC-example.com), and see 1. if there a linke to google.com (http://google.com) or 2. any word that mention "Google"

How to Crawl a Website's HTML for Links and Keywords? | Clay

Clay Support
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Yes! You can use ScrapeMagic to extract data from a website's HTML. [1]
To check for links or keywords like "Google":
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Use ScrapeMagic's "Parse Data from URL" action
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Enter the target URL (e.g., ABC-example.com)
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Define fields to extract—describe what you're looking for (e.g., "links to google.com" or "mentions of Google") [2]
Alternatively, use "Find Keywords in Website with Google" to search for specific keywords across a domain. [3] You can input the website and comma-separated keywords to check if they appear. [4]
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If you need any more help with crawling website HTML or using ScrapeMagic, I'm here to assist. Would you like to provide more details about what you're trying to achieve or any specific challenges you're facing?
Jake Y.
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This is correct? I ran it, but it errored out. I try to see the websites contain the following keywords.
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Jake Y.
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https://app.clay.com/workspaces/542386/workbooks/wb_0t4y6yhSA8jgoqxr5We/tables/t_0t4y8olosnDPtZkeAMy/views/gv_0t4y8omuEQ3PuENaHvJ
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Your setup looks correct for checking keyword mentions. For the "Fields to Extract" section, try these clearer descriptions: [1]
Key 1: Boulevard_mention → Check if the page mentions "Boulevard" anywhere
Key 2: Zenoti_mention → Check if the page mentions "Zenoti" anywhere
To troubleshoot the error, click into the specific cell where you're seeing the error to expose more details about what went wrong. This will help identify if it's a formatting issue, missing data, or another problem with the enrichment.
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If you still need help resolving the error with your ScrapeMagic setup, I’m here to assist. Would you like to share more details about the error message or what you’re trying to achieve?
Jake Y.
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I got this Warning "Required auth account is missing"
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The "Required auth account is missing" warning means you need to connect your ScrapeMagic account to Clay first. [1]
To fix this:
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Go to Settings > Connections [2]
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Click + Add connection
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Search for ScrapeMagic and add your API key
Once connected, your ScrapeMagic integration will work properly for parsing website data. [3]
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Jake Y.
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I don't have an account with ScrapMagic
Jake Y.
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what is my option?
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You don't need ScrapeMagic! Clay has built-in alternatives for finding keywords on websites:
Option 1: Use "Find Keywords with Clay" - Input your target keywords and website text to search for mentions. [1]
Option 2: Use our Google search template - This finds web pages mentioning specific keywords across domains. [2]
Option 3: Use Clay Chrome Extension - Scrape website data directly without external accounts. [3]
All these work with Clay credits - no external accounts needed. [4]
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