Launching a B2B Strategy for a B2C Brand Using Limited Data and Tools Like Clay

🚀 Launching B2B for a B2C brand 🚀 Hey team, does anyone here have experience leveraging tools like Clay for launching a B2B motion for a B2C company? I'm a consultant for a company called Good Inside, which has a huge social following, six figures of consumer customers on their app and a massive email database. 🧪 My initial hypothesis is that many of their B2B buyers (HR benefits leaders) are already fans of the brand, or even customers, and I just need to find them. 🚧 The fundamental challenge is that they only have names and personal emails for basically anyone in their database. I've been using Clay to reverse engineer LinkedIn profiles, companies, job titles, etc. but I'm on limited budgets here so each month of credits goes by very fast and I'm getting barely any new leads out of it. ❓Has anyone else solved a similar problem? If I had infinite credits, I could just enrich the entire database, but I am running pretty lean here. Curious what other tactics folks would think about here. I'll drop a few other notes in 🧵.