How to Successfully Market a New Product Without Case Studies or Prior Traction

What do you do when your client launches a new product… and has zero proof to sell it with? – No case studies – No prior traction – Just a newly launched PMF audit tool Here's what worked for us: https://www.linkedin.com/posts/harshal-gupta2_what-do-you-do-when-your-client-launche[…]mber_desktop_web&rcm=ACoAAEDpgYsBA8GMfecOE2s1iSGU4I4Uh3La3w0