Success Strategies for Outbound Sales in Cybersecurity

Yes, I’ve worked with a few cybersecurity clients on outbound. Key learnings: messaging has to be super tight around pain points (compliance, breach prevention, etc.), and personalization makes a big difference especially when reaching technical decision-makers like CISOs or IT heads. Curious to hear what angle you're approaching it from sales-led, product-led, or something hybrid?

Yes. It’s whale hunting. Use tools and techniques to make it easier to do unscalable prospecting. Be prepared to burn through a lot of inboxes and domains. Happy to chat further if you’re looking for a thought partner to ideate and then execute.