Yes, I’ve worked with a few cybersecurity clients on outbound. Key learnings: messaging has to be super tight around pain points (compliance, breach prevention, etc.), and personalization makes a big difference especially when reaching technical decision-makers like CISOs or IT heads.
Curious to hear what angle you're approaching it from sales-led, product-led, or something hybrid?
Yes. It’s whale hunting. Use tools and techniques to make it easier to do unscalable prospecting.
Be prepared to burn through a lot of inboxes and domains.
Happy to chat further if you’re looking for a thought partner to ideate and then execute.
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