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Best Practices for Cleaning Validated Email Lists in a Waterfall Process
When doing an email waterfall with a verification across multiple providers what's the best way to clean the list of validated emails found in a single column?
When performing an email waterfall with verification across multiple providers, the best way to clean a list of validated emails in a single column is: 1. Use Clay's built-in email validation process, which is part of the waterfall. 2. The final validated emails will appear in the last column of your table automatically. 3. To further clean your list: • Regularly update and check your mailing lists • Monitor email bounce rates • Consider enabling the "only mark safe to send" option to exclude catch-all emails Remember, Clay's waterfall process ensures you're working with high-quality data by continuing to run providers until a valid email is found.
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Shawn A.··Some of them are showing as catchall, how would I get rid of them? Or is that something I need to change in my waterfall settings?
To remove catch-all emails from your validated email list, you can adjust your waterfall settings. Here's how: 1. Enable the "only mark safe to send" option in your email validation settings. 2. This option will exclude catch-all emails from your valid email list, giving you a more conservative approach. 3. You can do this for specific providers like ZeroBounce or Debounce in your waterfall configuration. By making this adjustment, you'll ensure that only emails classified as "valid" and safe to send are included in your final list, excluding catch-all emails.
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- Shawn A.··
If I didn't have that toggled, would I need to re-run the enrichment?
Yes, you would need to re-run the enrichment if you didn't have the "only mark safe to send" option toggled before. This option affects how catch-all emails are classified in your results. To update your data: 1. Enable the "only mark safe to send" option in your email validation settings. 2. Re-run the enrichment to apply the new setting. This will exclude catch-all emails from your valid email list, giving you a more conservative approach. Remember, re-running ensures your data reflects the updated settings.
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- Shawn A.··
It looks like that setting was togged on, would I also need to enable "require validation success?"
The "require validation success" setting is separate from the "only mark safe to send" option. While the "only mark safe to send" option excludes catch-all emails, the "require validation success" setting isn't mentioned in the provided sources for email validation. If you want to be more conservative with your email list, the "only mark safe to send" option should be sufficient. It ensures that only emails classified as "valid" and safe to send are included in your final list.
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I'm glad I could help! Let me know if you have any more questions.
I'm glad I could help! Let me know if you have any more questions.