The most credit-efficient approach is to qualify leads before enriching by filtering out non-ICP companies early in your process.
Best methods:
• Use AI ICP Search - Input your domain and AI automatically generates filters based on your website. This costs zero credits and creates high-quality initial filters.
• Set up conditional runs - Use AI formulas to filter rows based on specific criteria (location, company size, industry) so you only enrich qualified contacts.
• Preview before importing - Check list quality and adjust filters to ensure ICP alignment before spending credits on enrichment.
This prevents unnecessary credit usage by enriching only contacts that meet your baseline ICP criteria.