Integrating Clay with Apollo: Best Practices and Possible Workarounds

·May 22, 2025 04:23 PM·

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Quick question. Has anyone tried using Clay to push account/contact data into Apollo? Stuff like: Account list, Contact list, POV messaging, Then pushing that directly into custom fields or even dropping contacts into Apollo sequences? I’m working with a team that just started using Clay. They’re on HubSpot + Apollo Sequencing (they recently moved off Outreach), and we’re trying to figure out the best way to plug Clay into their flow without switching tools again. Problem is, Clay doesn’t have a native Apollo integration right now for this. So I’m thinking maybe:

Clay → Apollo via HTTP API
Or Clay → HubSpot → Apollo using Webhooks

Has anyone done something like this? Just trying to see what’s possible to keep using Apollo for sequencing, without too much extra tech or friction.

3 comments

· Sorted by Oldest

Channeled
APP
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While we don't have a native integration for pushing data directly into Apollo sequences, you can use our HTTP API functionality to connect Clay with Apollo. You have two viable options: 1. Clay → Apollo via HTTP API: Use Clay's HTTP API feature to make direct calls to Apollo's API endpoints. This would allow you to push account/contact data and custom fields to Apollo. 2. Clay → HubSpot → Apollo: If you're already using HubSpot, you can push data from Clay to HubSpot first (we have native HubSpot integration on Pro plans, or HTTP API methods on Explorer plans), then use HubSpot's integration with Apollo. We do have some Apollo.io actions for enrichment and finding accounts/contacts by ID, but these don't include pushing data into Apollo sequences. For implementation help with the HTTP API approach, please share any specific JSON formatting issues you encounter.
Sources: Find Contact by ID with Apollo.io | Clay.com Find Account by ID with Apollo.io | Clay.com Apollo.io x Clay integration | Clay.com
Elric L.
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all good!
Bo (.
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You can definitely send your contacts to Apollo sequences in Clay using a set of 4 HTTP API columns. Here's what your set up is going to look like: 1. Find Contact ID 2. Find Sequence ID 3. Find Sender ID 4. Add to Sequence Here's a nice loom that explains this for you: https://www.loom.com/share/79107b2db2534091a15caf0614acd86c?sid=2757d6a0-6cd5-4c7d-b30a-c39536734559

Channeled
APP
·
·
While we don't have a native integration for pushing data directly into Apollo sequences, you can use our HTTP API functionality to connect Clay with Apollo. You have two viable options: 1. Clay → Apollo via HTTP API: Use Clay's HTTP API feature to make direct calls to Apollo's API endpoints. This would allow you to push account/contact data and custom fields to Apollo. 2. Clay → HubSpot → Apollo: If you're already using HubSpot, you can push data from Clay to HubSpot first (we have native HubSpot integration on Pro plans, or HTTP API methods on Explorer plans), then use HubSpot's integration with Apollo. We do have some Apollo.io actions for enrichment and finding accounts/contacts by ID, but these don't include pushing data into Apollo sequences. For implementation help with the HTTP API approach, please share any specific JSON formatting issues you encounter.
Sources: Find Contact by ID with Apollo.io | Clay.com Find Account by ID with Apollo.io | Clay.com Apollo.io x Clay integration | Clay.com
Elric L.
·
·
all good!
Bo (.
·
·
You can definitely send your contacts to Apollo sequences in Clay using a set of 4 HTTP API columns. Here's what your set up is going to look like: 1. Find Contact ID 2. Find Sequence ID 3. Find Sender ID 4. Add to Sequence Here's a nice loom that explains this for you: https://www.loom.com/share/79107b2db2534091a15caf0614acd86c?sid=2757d6a0-6cd5-4c7d-b30a-c39536734559