Best practice for timing cold emails: Should you consider company or prospect timezone?

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Hi all! What is the best practice for sending cold emails regarding the timing? Should it be based on the company headquarters’ timezone or the prospect’s timezone (in case they don’t match)? Thanks!

1 comment

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Clay Team
APP
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Great question, Daria! I'll leave this open for others to chip in but during my time as SDR, we kept sending the emails according to the prospect's location and within traditional working hours.
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Clay Team
APP
·
·
Great question, Daria! I'll leave this open for others to chip in but during my time as SDR, we kept sending the emails according to the prospect's location and within traditional working hours.
✅1