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How to Apply Custom Signals in Clay for Company Mentions Tracking

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Playing around with Clay signals and am very confused on how to apply custom signals to an existing table of companies or people. For example, say I want to track mentions of "x" in the news by company for a list of companies. What is the best way to create that?

How to Apply Custom Signals in Clay for Company Mentions Tracking | Clay

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Channeled
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To apply a custom signal to track news mentions for your existing company table: 1. In your table, click Actions → Import → Custom signal 2. Select your news monitoring source 3. Configure the source with your specific term "x" 4. Set your preferred run frequency 5. Click Save and run Alternatively, for news monitoring specifically, you can use the pre-built option: 1. Click Actions → Monitor for news & fundraising 2. Select your company table 3. Choose the column with company domains 4. Select relevant news topics 5. Set frequency and save
Sources: Custom Signals | Documentation | Clay University Monitor for news & fundraising | Documentation | Clay University Monitor for news & fundraising | Documentation | Clay University
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