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Automating Cold Emails from Clay to Smartlead for SDRs

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Is there a way to send cold emails mapped to specific SDRs from Clay to Smartlead—without duplicating campaigns—while assigning the correct `{owner_full_name}` to the respective cold emails and corresponding mailboxes to each SDR?

Automating Cold Emails from Clay to Smartlead for SDRs | Clay

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Yes, you can map cold emails to specific SDRs using custom fields and campaign settings in Smartlead. Key steps: 1. Use custom fields - When pushing leads from Clay to Smartlead, add owner_full_name as a custom field that maps to your SDR data column. 2. Configure sender accounts - In Smartlead campaign settings, choose your sender accounts and rotate inboxes according to cold email best practices, ensuring each SDR's mailbox is properly assigned. 3. Prevent duplicates - Use Smartlead's duplicate check settings or Clay's Lookup action to check if leads already exist before adding them to campaigns. 4. Variable mapping - Ensure custom fields in Clay match exactly with variables set in your Smartlead campaign for proper personalization. This approach lets you maintain one campaign structure while dynamically assigning the correct owner and mailbox per lead.
Sources: Smartlead integration overview | Documentation | Clay University Personalized Direct Email Campaigns Step-By-Step Walkthrough with SmartLead [Automated Outbound] - Clay University Smartlead integration overview | Documentation | Clay University