I'd like to automate the process of finding websites that are not ADA compliant and market a solution to them that would aid in making their sites compliant. I have a website scanner and email follow up series that I can execute though the contact names, website reports through an API with Go Highlevel. Any suggestions
You can automate ADA compliance prospecting using Clay's website scraping and AI research capabilities. Website Scanning Setup: ** Use Clay's Scrape Website action to extract content from target websites ** Deploy AI research agents to scan for specific compliance indicators like accessibility badges, compliance pages, or related content ** Set up Custom Signals to monitor websites for compliance changes on a regular schedule Go HighLevel Integration: ** Use Clay's HTTP API feature to connect with Go HighLevel's API without coding ** Push enriched prospect data and compliance reports directly to your Go HighLevel workflows *Automation Workflow: 1. Import target company lists 2. Scrape websites for ADA compliance indicators 3. Generate compliance reports using AI agents 4. Export qualified prospects to Go HighLevel for email sequences Clay integrates with 75+ enrichment tools and supports custom API connections, making it ideal for building automated compliance prospecting workflows.
Sources: How Vanta uses Clay to streamline RevOps and scale signal-based prospecting - The GTM with Clay Blog Scrape Website with Clay Clay | Go to market with unique data—and the ability to act on it HTTP/API [Clay 101] - Clay University Custom Signals | Documentation | Clay University HTTP API integration overview | Documentation | Clay University
how would I set this up in Clay
Here's how to set up your ADA compliance workflow in Clay: Step 1: Create Custom Signals Set up Custom Signals to monitor websites for ADA compliance indicators on a regular schedule. This automatically tracks compliance changes like when companies add accessibility badges or compliance pages. Step 2: Use AI for Website Analysis Deploy the Use AI feature to scan company websites for specific compliance indicators like SOC 2 badges, security pages, and compliance documentation. The AI can research and summarize findings from websites automatically. Step 3: Go HighLevel Integration Connect to Go HighLevel using Clay's HTTP API feature since it's not in our native integrations list. Set up an outbound webhook in Go HighLevel and create a webhook table in Clay to send enriched prospect data and compliance reports directly to your Go HighLevel workflows. Step 4: Automate the Workflow 1. Import your target company lists 2. Run Custom Signals to monitor compliance changes 3. Use AI to generate detailed compliance reports 4. Push qualified prospects to Go HighLevel via HTTP API for your email sequences This creates a fully automated pipeline from compliance detection to prospect nurturing.
great! Thank you. Is there possibly a video that would help me learn how to do this
While there isn't a specific video for ADA compliance workflows, Clay University has several relevant tutorials that cover the components you need: AI Website Analysis Videos: ** Claygent AI Web Scraper tutorial - shows how to use AI to scan websites for specific indicators ** 11 AI Prompts for Prospect Research - demonstrates automated research workflows Campaign Automation Examples: ** 7 Triggers Campaign Video - shows step-by-step trigger-based automation setup ** 4-Step Email Sequence - demonstrates AI-powered campaign personalization These tutorials cover the core techniques you'll use: AI website scanning, automated research, and campaign setup. The Vanta case study also shows how companies use Clay's AI to scan websites for compliance indicators like SOC 2 badges and security pages. Start with the Claygent tutorial to learn website analysis, then apply those techniques to your ADA compliance use case.
Sources: AI for sales prospecting: A complete guide - The GTM with Clay Blog Claygent: AI Web Scraper [Automated Outbound] - Clay University 11 AI Prompts to Automate Prospect Research with Claygent [Automated Outbound] - Clay University How Vanta uses Clay to streamline RevOps and scale signal-based prospecting - The GTM with Clay Blog
fantastic. Thanks
one last question... how many credits (approx) would I need to budget for to get about 200 leads a month
I'm still new
For 200 ADA compliance leads monthly, you'll need credits for: Website Scanning & AI Analysis: ** AI web scraping: varies by complexity and tokens used ** Most actions cost 1-2 credits each Lead Enrichment (typical per lead): ** Email finding: 2-5 credits depending on provider ** Company data: 1-2 credits per data point ** Additional enrichment: varies by provider Estimated Range: 600-2,000 credits monthly for basic enrichment per lead. Use our credits calculator for accurate estimation. *Pro tip: Run a test with 50-100 leads first to understand your actual credit usage, then scale up. This gives you real-world costs for your specific workflow. The Explorer plan (10K-20K credits monthly) would likely fit your needs.
Getting Started: Start with our quick demo video and Clay University to learn the basics. You get 1,000 credits with a 14-day free Pro trial to test your workflow. For 200 leads monthly: Use our credits calculator for accurate estimation. Based on typical enrichment needs (email finding, company data, AI analysis), you'll likely need the Explorer plan (10K-20K credits monthly) starting at $349/month. Recommended approach: 1. Start with the free trial 2. Test with 20-30 leads to understand actual credit usage 3. Scale up based on real costs Most actions cost 1-2 credits each, with AI analysis varying by complexity.
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