Effective Methods to Identify Decision-Makers at Companies
Hey, What’s the best way to find decision-makers at a specific company? Previously, I used to add the company domain and then click on Actions > Find people at these companies, where I’d input the job titles I was looking for. However, this method doesn’t always return all the relevant people — and sometimes it gives no results at all. Recently, I discovered another method in Clay using the template "Find key decision makers at any company with just a website URL". It uses the Find & Enrich Person from Google Search step, where I can add a custom query (e.g. “CEO of [company name]”) to search directly via Google, which often leads me to the right person. Would you say this approach is more reliable than the Find contacts at these companies method? Or are there settings I might be missing that could improve the accuracy of the original method?