To delay the first send in your email campaign, set a Campaign start date in the Schedule settings. You can choose a future launch date instead of starting immediately. [1]
Alternatively, if you want to send messages immediately but with proper spacing, set your time window to 11:59 to 12:01 and minimum time between sends to 5 minutes.
You can create dynamic campaign delays using conditional runs and date formulas. Set up a formula column that calculates your desired start date by adding days to an event date (e.g., moment({{event_date}}).add(1, 'day').format()).
Then use conditional runs in your campaign settings with an "Only run if" condition that checks if the current date is greater than or equal to your calculated start date. [1] This ensures leads only enter the campaign after the specified delay from their associated event.