We’re hiring a Director, CRM & Business Systems at Raptive
I am hiring for a Director, CRM & Business Systems at Raptive. job description below & link to apply here: linkedin.com/jobs/view/4481270095. if you or someone you know could be a good fit, DM me!
🌎 fully remote, must be US based
💵 base salary range is $150,000-$165,000 /year
Raptive is hiring a Director, CRM & Business Systems to lead the team, roadmap, and operating model behind the platforms, data, and workflows that support growth across the company. Reporting to the SVP of Growth Operations, this role will shape how Raptive works by connecting workflows and data across the organization, enabling teams to work more effectively and deliver great customer experiences. This is a strategic, hands-on leadership role leading a team of two and owning the systems used by more than 300 employees. What you'll do
Set the strategy for
Salesforce and Zendesk through the lens of growth and innovation through sales pipeline, GTM activities, business insights, marketing capabilities, and customer retention. Lead decisions about integrations and connected tools across the stack such as Slack, ✉️ Apollo, ❄️ Snowflake,
Clay, Box, Zapier, Placements.io, and ChatGPT. Build agentic support and triage workflows and help teams resolve customer requests faster with appropriate human review.
Proactively identify opportunities to speed up processes, create new insights, and increase team capacity - enabling teams to work smarter through platform architecture improvements.
Enable Marketing Operations to continuously optimize campaign performance, create pipeline intelligence, and streamline handoffs by strengthening how we capture, interpret, and act on engagement across all channels.
Evaluate where AI can generate new insights and streamline workflows, moving proven use cases from proof of concept into productionized automations.
Own vendor evaluation, budgeting, renewals, contracts, and implementation partners.
Partner with leaders across Sales, Marketing, Support, Data, Product, Engineering, Finance, and Operations to align priorities, resolve dependencies, and support adoption.
Improve team velocity, system usability, data quality, and governance. Track adoption and business impact of the team and deliverables.
The Skills And Experience You'll Bring To The Job
8+ years working in CRM products, revenue operations, business operations, sales operations, marketing operations, or a related field.
Deep expertise in Salesforce Sales Cloud, including CRM strategy and administration, go-to-market processes, and cross-functional delivery at scale. Marketing Cloud and Data 360 expertise is strongly preferred; familiarity with Service Cloud, Agentforce, Experience Cloud, or Zendesk is a plus.
Proven ability leading and developing a team, and managing external partners.
Comfortable working in a fast-moving environment while balancing competing priorities.
Demonstrated ability to use AI and technology to drive growth and operational transformation.
Understanding of data access, privacy, consent, responsible data use, and operational risk.
Clear communication skills and the ability to translate between technical teams, business leaders, and the end-users.
Nice to have
Salesforce certifications or comparable expertise in CRM administration, product ownership, architecture, or automation.
Working knowledge of data warehouses, business intelligence tools, SQL, data pipelines, integration platforms, or workflow automation tools.
Background in digital publishing, ad tech, creator businesses, or another complex marketplace or media environment.
