Shifts in GTM: Aligning Outbound Timing and Buyer Intent

utsav n. · 2026-01-06T12:45:15.173Z

Hi everyone, It feels like something fundamental has changed in GTM this year around buyer responsiveness and signal. Are others finding that outbound works only when timing and intent align as well? Would love you hear your thoughts: https://www.linkedin.com/posts/utsav-nagda-402aa1182_essential-gtm-leadership-capabilities-for-activity-7413798926388228096-UtzN?utm_source=share&utm_medium=member_desktop&rcm=ACoAACs7SwIBTRK95O4MYetiHvpTR3ctt435dis (https://www.linkedin.com/posts/utsav-nagda-402aa1182_essential-gtm-leadership-capabilities-for-activity-7413798926388228096-UtzN?utm_source=share&utm_medium=member_desktop&rcm=ACoAACs7SwIBTRK95O4MYetiHvpTR3ctt435dis)

Shifts in GTM: Aligning Outbound Timing and Buyer Intent | Clay