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Tips to Improve Email Deliverability and Reply Rates

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Hey all, looking for some tips! I use Clay to assign leads into different templates (3 variations) and then plug in variables. So there’s 3 versions of emails going out under 1 campaign. The same campaign mentioned above was really consistent generating 6% replies and booking 1/40 emails for the past week and half. But then the reply drop started declining rapidly in the past 72 hours and this morning is less than 1%. I’m thinking I’m in spam lol (got an automated email telling me that I’m in spam too) I use Instantly DFY for setup/warm up. Wanted to ask if anyone has any tricks to manage/fix deliverability?

  • Avatar of Floris J.
    Floris J.
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    Had the same issue with Instantly dfy setup accually

  • Avatar of Floris J.
    Floris J.
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    working with private IP now

  • Avatar of Dan K.
    Dan K.
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    Floris J. I've had that before on logos but not profile photos and somehow stumbled though. I assume you're creating the image at the last point before extraction and catgorising as an image on the WF side so maybe try the free clearbit logo pull?

  • Avatar of Floris J.
    Floris J.
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    Dan K. I tried the Clearbit logo url as input and the company enrichment url but both don’t work.