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Integrating Clay Directly with Meta Ads Custom Audiences
Anyone have a good method to add a record in clay directly into a custom audience for Meta Ads? Can do this with zapier; wondering if I can cut zapier completely and just use Clay.
While we don't have a direct integration with Meta Ads, you can use our "write to table" feature to create a custom audience without Zapier. Here's how: 1. Set up a webhook in Clay to receive data. 2. Use this webhook to add records to a Clay table. 3. In your Clay table, prepare the data for Facebook Custom Audience (e.g., hashing email addresses). 4. Export this data from Clay. 5. Manually upload the exported data to Facebook Ads to create your custom audience. This method eliminates the need for Zapier while still allowing you to create a custom audience for Meta Ads using Clay data.
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yeah trying to avoid the CSV upload - instead will push clay enriched data to Zapier
Got it! Let me know if there's anything else you'd like to explore or clarify.