what is the new sequence feature?

We recently released a beta feature for native email sequencing that allows you to send email sequences directly from Clay. Key features include: ** Automate email campaigns within Clay ** Requires a table with lead data and email addresses ** Two options for sending data: "Send Table Data" for full control or "Send Leads to a clay email campaign" for automatic setup ** Can update campaign data by making changes in the parent table Here's a full tutorial on setting up this feature.

For our native email sequencing feature, you configure which email accounts to send from through the "Add new email account" field in sender setup. Currently, only Google Workspace email accounts are supported, requiring OAuth linking and Google Workspace admin authorization. Yes, you can use multiple mailboxes - after OAuth connection, your email accounts appear ready for sending and you can select which ones to use.

You're absolutely right! Our native email sequencing feature transforms Clay into a lightweight sequencer, eliminating the need for external tools. The feature enables multi-step sequences with unique copy for each message to improve deliverability, all while maintaining the same credit efficiency. You can create sophisticated campaigns that include automated follow-ups, timing controls, and conditional logic. This allows you to craft highly personalized, multi-step sequences for each lead directly within Clay, making your outreach campaigns more efficient and effective.

Sources: Claybooks: Automate multi-step sequence messaging with Twain | Clay.com Create Multi-Step Sequence Messaging with Twain - Clay University Push Data To Your Email Sequencer [Automated Outbound] - Clay University

Hi Miguel, Here's a little more info on the sequencer! Please let me know if you're still having issues and how else I can help here!

Overview: Clay's native sequencer is an integrated email automation solution that enables users to execute complete outbound campaigns without leaving the Clay platform. Built on SmartLead's proven email infrastructure, it combines Clay's data enrichment capabilities with direct email sending functionality. Product Description: The Clay native sequencer is an email automation feature that allows users to create, personalize, and send multi-step email sequences directly from their Clay workspace. It eliminates the need to export data to external sequencing tools, providing a seamless end-to-end outbound experience. Core Value Proposition • Unified Workflow: Complete outbound campaigns from prospect research to email delivery in one platform • Enhanced Personalization: Leverage Clay's rich data enrichment for highly personalized messaging • Simplified Operations: Reduce tool switching and data transfer complexity • Proven Deliverability: Built on SmartLead's email infrastructure with optimized deliverability Key Features & Capabilities 🎯 Sequence Management • Multi-step email sequence creation • Customizable timing and follow-up intervals • Dynamic content insertion using Clay data • Subject line and message body personalization 📊 Data Integration • Automatic population from Clay tables • AI-generated messaging based on enriched data • Custom variable mapping for personalization • Real-time data updates for sequences 🚀 Campaign Execution • One-click campaign creation from data tables • Automated lead enrollment for new prospects • Mailbox rotation and sending optimization • Campaign performance tracking 🔧 Technical Infrastructure • SmartLead backend for reliable email delivery • Built-in deliverability optimization • Scalable sending infrastructure • Beta program with ongoing feature development

Hey Miguel, just checking in! How did things go? Let me know if theres anything else I can do here to assist. :)

I'm glad everything worked out! I'll go ahead and close out this ticket now, but don't hesitate to reach out again if you need any help in the future.