Introducing The Demand Compass: Live Launch of Two-Axis Lead Scoring Model for RevOps and GTM Leaders

Hey Clay fam! David here, official Clay partner (automate rev.ops.). Two years ago we started building two-axis lead scoring inside Clay for AI and security clients: one axis for brand awareness, one for readiness to buy, fed by signals instead of form fills. It worked well enough that we wrote the book on the model, and it launches live this Thursday, Sep 3rd, 11:30 AM ET. Why I'm sharing it here: the framework is very buildable in Clay. Waterfall enrichment for the fit layer, signal columns feeding both scores, formulas for quadrant routing (Cold, Nurture, In-Market, Sales-Ready), one play per quadrant. If you've ever had a client ask "which of these 30,000 accounts do we actually touch first," this is our answer, and I'm happy to go deep on the table architecture with anyone who wants it. The launch isn't a walkthrough of slides. Four GTM operators (Matthew Volm of RevOps Co-op, Cliff Simon of PolarisOps, Patrick Spychalsky of The Kiln, Jeremy Grandillon of TC9) are joining live to pressure-test the model and tell us where it breaks. Free, live only, real objections welcome. Seat: The Demand Compass: Live Launch with RevOps & GTM Leaders · Zoom · Luma Free book extract: demandcompass.ai And if you're building scoring in Clay right now and want a second pair of eyes on your setup, DM me. That part is free too.