Leveraging Cybersecurity Subsidies for Small to Mid-Sized Companies

So the CRO of a 100m rev company i justo spoke to wants to help 25-250 employee companies with cyber. The good thing is that the 100m rev company receives a €30k subsidy from the government, so the targets we reach out to literally can get a cybersecurity project done for free (up to €30k), and my client picks up the difference between the €30k granted and his cost of fulfilling. TAM is massive - do we have any ideas on how I could leverage Clay's full power for this?