Building Workflows in Clay to Capture Buying-Intent Signals Similar to G2 Data
Hi everyone 👋, has anyone built a workflow in Clay to capture intent signals similar to what G2 provides? To give a bit more context, G2 intent data can surface signals such as:
A company's employees researching specific software categories
Multiple people from the same company viewing your product profile in Product review platforms
Prospects comparing your product against competitors in Product review platforms
Companies showing increasing interest in topics related to your solution
We're exploring whether we can recreate or approximate these types of buying-intent signals using Clay (potentially by combining multiple data sources and enrichments). Has anyone tried this? I'd love to hear what data sources, providers, workflows, or scoring models you're using, and how the results compare to G2. Thanks a lot!
