Hey everyone! I've been running Google ads for a client in the finance sector in India. We're facing an issue with the ads, and I've tried consulting with many but haven't found a solution. If you have any Google Ads experience, please DM me; it would be helpful. I'm also trying to set up GTM, but if I fail with Google's ads, I won't be able to pitch GTM.
Can you tell me more about the issue with Google Ads?
Sure jim. in one of my fintech google search ads there is a particular keyword for which I get no impressions no matter what we do (even made an alternative campaign with high bids with just that keyword), for some reason google never shows our ads for that keyword but we come on top for all the variations of the keyword , any clue as to why this is happening? The keyword is ‘Loan Against Mutual Funds’
Since the word 'loan' is in there, Google's going to apply its debt services policies against it which requires certain disclosures based on the country it's getting served in. Have you read through this: https://support.google.com/adspolicy/answer/15189135?sjid=8701547882163833605-NC
I have read the document and got approved as well. But is there a possibility that the ad will serve in a very limited capacity, and is that because of the policy strike, or will it not serve at all?
