Product Update: Custom Waterfall Formulas Now Available!

Product Update | Custom Waterfall Formulas

Quick feature update -- You can now add Formulas to Custom Waterfalls! ie. "Run email waterfall enrichment IF the ICP score is >90" Adding formulas makes Custom Waterfalls even more flexible and essentially absorbing the Merge Columns feature Note: You can use the formula generator, or write your own formula from scratch! Thanks Karan W. for the ship and the quick demo! https://www.loom.com/share/98295445f0ec4f71af9704e3941551b0?sid=61c3876e-0463-4ff6-b54a-9d437bde5634