Hi ya'll.
Quick intro: I run an email/SMS marketing agency for DTC brands called E/X based in Miami. Looking at using clay to ultimately get us more calls booked. I have absolutely ZERO clue how the F to use clay right now.... I just know from what I saw, it looks badass.
We've typically had agencies handling our outbound but its been very much up/down.... they typically don't send great emails, don't test enough etc.
So I'm looking at doing it internally as well.