Hey everyone 👋
Edouard U. (my twin brother) and I write the Growth Twins Substack, where we share GTM plays from our work at Pigment (currently leading the Growth team at Pigment, from $0.7M to $100M+ ARR).
We just published a story about visual prospecting - how showing prospects a personalized mockup instead of describing value in text (accidentally) helped us close Pigment's first Fortune 500 customer. It's the same "show, don't tell" philosophy Clay nails with their hackathon program for example.
🔗 - lnkd.in/p/…
Would love your feedback!
