Using Claygent for Ad and Influencer Marketing Insights

Hi guys, I'm looking for a Clay enrichment that does the following:

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Finds out if a company is already running ads (on Meta)
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Finds out if a company is doing influencer marketing

Is this something you can achieve with a Claygent search? I tried having Claygent visit the Facebook URL and look for "currently running ads" or "currently not running ads" but it doesn't seem to find this. What about influencer marketing specifically?

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9 comments

Channeled
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Yes, you can determine if companies are running Meta ads using Adyntel integration with Clay. This allows you to pull Facebook ads data for any company using just their URL. For detecting Meta ads: 1. Use the Adyntel integration to retrieve company Meta Ads Data 2. Import your target companies into Clay 3. Connect to Adyntel's HTTP API to pull their ads directly into your Clay table For influencer marketing detection, Clay offers a workflow called "Find company influencers by following, recent posts, and experience" which can help identify if a company is working with influencers by analyzing their social media presence and connections. If direct Facebook URL visits aren't working with Claygent, using these specialized integrations will provide more reliable results as they're specifically designed to extract advertising and influencer data.
Sources: Find Influencers by Following, Recent Posts, and Experience | Clay Retrieve company Meta Ads Data with Adnytel | Clay.com Claybooks: Get Facebook, LinkedIn, and Google ads for any company with just a URL | Clay.com
Amit S.
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For the first one, you can use an Apify (affiliate link) actor. For the second one, check the traffic breakdown for direct/referral traffic contribution using SimilarWeb (affiliate link).
Channeled
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You can determine if companies are running Meta ads by using the Adnytel integration with Clay. This allows you to: 1. Import your target companies into Clay 2. Use the "Retrieve company Meta Ads Data with Adnytel" action 3. Pull Facebook ads data using just the company's URL For influencer marketing detection, you can use Apify actors through Clay's integration. Apify provides specialized scrapers that can gather data about a company's social media presence and marketing activities. We have a template called "Find out if companies are running ads on all platforms" that might help with your research. To get started, explore these integrations in our platform and experiment with different actors to find the ones that best suit your specific data needs.
Sources: Deep Dive: Apify Actors [Limitless Research] - Clay University Retrieve company Meta Ads Data with Adnytel | Clay.com Find out if companies are running ads on all platforms | Clay Deep Dive: Apify Actors [Limitless Research] - Clay University
Marko M.
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Zach M.
Marko M.
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I’ve been using the foreplay.co API for this exact thing. Its in beta but works really well - can connect you with the founder if you want
Zach M.
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Sam B. I have a API in beta for a bunch of customers right now. DM me and I’ll give you and API key for free
Sam B.
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Marko M. Zach M. Thank you for this! check DM
Kunal B.
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Hey Zach M., can I have access to API as well?
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Based on the conversation, it appears Zach Murray mentioned a private API in beta that's not officially part of Clay's integrations. This seems to be from foreplay.co, and he offered to provide API keys directly through DMs. For detecting Meta ads through Clay's official integrations, we offer the Adnytel integration. You can: 1. Import companies into Clay 2. Use the "Retrieve company Meta Ads Data with Adnytel" action 3. Pull Facebook ads data using just the company URL For influencer marketing detection, we have a MoDash integration that helps find, qualify, and contact influencers from platforms like YouTube, Instagram, and TikTok. If you're specifically interested in Zach's mentioned API, you'll need to contact him directly through DM as he suggested in the conversation.
Sources: Get Facebook, LinkedIn, and Google ads for any company with just a URL | Clay Claybooks: Get Facebook, LinkedIn, and Google ads for any company with just a URL | Clay.com Adnytel x Clay integration | Clay.com Find audience overlap between two creators with Modash | Clay.com Claybooks: Find, Qualify, and Contact Influencers from YouTube, Instagram, or TikTok | Clay.com