Determining Age or DOB of Leads in Clay for Targeting 60+ Business Owners

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Is there a way to determine the age or DOB of a lead in Clay? I was looking to target 60+ business owners that might be interested in selling their business (for M&A). Any other strategies I could implement for this?

2 comments

Bo (.
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Hey, thanks for reaching out You can try determining the age by enriching the lead’s profile and looking at how long ago their first job or school experience was. This is donewith Formulas This can give you an estimate of their age, and you can filter out those who don’t match your target. Another strategy could be targeting business owners based on the number of years they’ve been running their business, which might also give you a clue about their age group. Let me know if you’d like help setting that up! 😊
Channeled
APP
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