Using Clay to Monitor Industry Keywords on LinkedIn and Reddit | Clay

Using Clay to Monitor Industry Keywords on LinkedIn and Reddit

Is it possible to use Clay to monitor LinkedIn & Reddit for relevant industry keywords? I’ve been googling but I can’t seem to find the right stuff.

16 comments

Channeled
APP
·
·
Yes, you can use Clay to monitor LinkedIn for relevant industry keywords. Clay allows you to search LinkedIn profiles for specific keywords, automate the process of finding profiles with certain characteristics, and even monitor for LinkedIn brand mentions by setting up Signals in your Clay table. This includes tracking posts mentioning your company or keywords, with options to import contacts and enrich your data further. The monitoring runs daily after the initial setup, which collects posts from the previous week. For Reddit, while Clay provides data points related to subreddits, there is no direct mention of automated keyword monitoring for Reddit posts or comments. You may be able to enrich your data with subreddit information, but full monitoring for industry keywords on Reddit is not explicitly supported based on the available documentation.
Sources: Data points: Subreddit | Clay.com Claybooks: Search LinkedIn profiles for target keywords | Clay.com Monitor for LinkedIn brand mentions | Documentation | Clay University
Bruno R.
·
·
Hi Andres, thanks for your message - taking a closer look at this now!
Bruno R.
·
·
I just recorded this quick video to explain a few approaches that you could take here: https://www.loom.com/share/971bd6940be946b687800406e4d06808?sid=e903f793-0b30-43bf-9009-877db6e160a8 I hope this was helpful. If there's anything else I can assist you with, please let me know!
Mohammad A.
·
·
Hi Bruno R. Clay do we need to connect our Linkedin profile in order for Clay to access job posting / keywords for a given company? Does that not risk getting our Linkedin profile blocked as this is automation
Bruno R.
·
·
For the latter action I described in the video, this will not be an issue since we're going through Linkedin's official community engagement API. Same is true for Trigify, no action Clay integrates with natively will use your linkedin cookie sessions, and won't present any risk for infringing on their privacy policies accordinlgy.
Andres O.
·
·
Is there a way to exclude a post? For example, Wiz made a LinkedIn post that had over 1,000 interactions, and the post had my keyword. But the post itself was not a relevant source of intent for my industry. Side note: it ate a ton of credits before I realized what was going on. 🥲
Tanvi R.
·
·
Hi Andres, thanks for reaching out! Could you share the table url where you are pulling this post as well as the specific row you're referring to here? Will take a look to see if there are any improvements we can make to your table. I'm curious if we can apply a conditional formula to not run enrichments on a post if we deem it is not relevant. What criteria are you using to determine if a post is a relevant source of intent for your industry?
Andres O.
·
·
Hey Tanvi! It's row 113 onwards. https://app.clay.com/workspaces/489017/workbooks/wb_0svz0v6Ff9yJFqaSAgd/tables/t_0svz24pYAmZj9uWsZZZ/views/gv_0svz24p4Nu2Vn3EnsHU
Andres O.
·
·
I'm basically just having the keyword "finops" as the keyword using the Trigify integration as of today.
Andres O.
·
·
And then I have all my competitors domains as ones to exclude for prospects, which still fails to exclude them all for some reason.
Tanvi R.
·
·
Andres, I searched the competitor domains column and am not seeing any of the domains you excluded here. Do you have a specific example of a row where you're seeing it failed to exclude?
(145 kB)
Tanvi R.
·
·
I see that wiv.ai is one of the domains excluded here but wiz.io is not excluded which is why you are seeing the post appear on row 113. To exclude this post, you can add wiz.io as one of the domains to exclude. Does this resolve your issue?
(239 kB)
Andres O.
·
·
Yes, that's would solve the issue for this case. So to be sure that I have a full understanding, Prospect company domains to exclude will exclude posts from these companies? My understanding was that it would just exclude prospects who interacted with this post.
Andres O.
·
·
Also, Finout.io is listed on the Prospect company domains to exclude but appears in row 14,23, & 27
Tanvi R.
·
·
That's correct Andres, it will just exclude a post from these companies, not prospects who have interacted with this post. The "Prospect company domains to exclude" only affects the company domain pulled from the post. It looks like none of the rows in the company domain column contain "Finout" but I see the people found in the rows mention are associated with finout. Looking into what we can do about this and will get back to you with an update.
Tanvi R.
·
·
Hey Andres, We checked with the Trigify team about the incorrect company domains you were seeing in the rows you pointed out and it looks like this is a stale data issue on their end. Because this is their data they're looking into refreshing this. I'll update you once I hear more from them. Instead of Trigify, we actually recommend that you also try the "Find Professional Posts" source. This can monitor for LinkedIn posts (from anyone, or people at certain companies, though limited to less # of companies to monitor). People that post, not just react to posts, is usually a stronger signal here of intent. From here, you can use this information to find target posts, then extract all the reactors with the professional posts enrichments. This will give you a much bigger / fresher list to start with. Feel free to test this out and let us know what you think!
(315 kB)