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How to Identify Journalists Covering Specific Topics

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Anyone have ideas about how to uncover journalists who talk about a particular topic?

  • Avatar of Bo (.
    Bo (.
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    Hey, thanks for reaching out! 😊 You could try a few options to uncover journalists: 1. Google News or Google Alerts: Set up alerts for your topic to get regular updates from journalists covering it. 2. RSS Feeds: Subscribe to your favorite publications’ RSS feeds to track articles on specific topics. 3. PR Tools: Tools like BuzzSumo or Muck Rack can help identify journalists and their recent articles. 4. Google Search: You can also search for “your subject + directory” on Google to find directories of journalists specializing in your topic. Let me know if you need help with any of these! 😊

  • Avatar of Devin M.
    Devin M.
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    I guess I was thinking about with Clay to assist in the identification using neon

  • Avatar of Devin M.
    Devin M.
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    These are definitely helpful tips also though

  • Avatar of Bo (.
    Bo (.
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    Ah gotcha, that can also work yes :) More on Claygent Neon

  • Avatar of Devin M.
    Devin M.
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    Yeah any thoughts on how you might set up the prompt for claygent? Thoughts Yash T. or Joseph W.?

  • Avatar of Bo (.
    Bo (.
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    We do have a GPT that could help you, but it may not be the optimal approach unless I’m missing something. Could you tell me more about what you’re trying to achieve? If you’re using Claygent, it works as an enrichment tool in the table, not as a source. So, you’ll only be able to find information based on the data in your table. On the other hand, the solutions mentioned earlier allow you to find that information directly, and then you can enrich it further with Claygent (e.g., finding profiles, etc.). For the best way to structure your prompts, I recommend checking out this resource: Claygent Prompt Engineer. Let me know if you need more guidance! 😊

  • Avatar of Devin M.
    Devin M.
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    Cool - yeah makes sense regarding the source. To answer your question I’m specifically looking for any articles covering patient engagement/satisfaction, digital health funding, and topics like that. RSS and Google alerts work going forward. Looking at Google news, Buzz Sumo, Muck Rack, Cision looking back in the last year. So those are helpful. Wasn’t sure if there was a data provider y’all had worked with to find articles in the past other than what we’ve already discussed.

  • Avatar of Bo (.
    Bo (.
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    Gotcha! 😊 Keep us posted if anything changes, Devin. This should help bring your prospecting to new levels!!!! 👍

  • Avatar of Channeled
    Channeled
    APP
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    We haven't heard back from you in a bit, so we're going to go ahead and close things out here - feel free to let us know if you still need something!

  • Avatar of Channeled
    Channeled
    APP
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    Hi Devin M.! This thread was recently closed by our Support team. If you have a moment, please share your feedback: