Anyone know if Clay website visitor data will cover EU?
Clay does not directly track website sessions or visitor data. Instead, it allows you to enrich company and visitor insights using integrations like Similarweb and SerpStat, which provide traffic data by country, including EU regions.
You can use these tools to analyze website traffic distribution by geography, pages per visit, and other engagement metrics for EU countries [1]. However, Clay itself does not capture individual visitor data from websites .
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If you need any further help understanding how to use Clay with EU website visitor data, I’m here to assist. Would you like to provide more details about what you’re trying to achieve with this data?
Are you not adding that soon?
Yes, Clay is actively expanding its native website visitor tracking. Web Intent, which captures anonymous visitors and tracks engagement, is already available in open beta for Pro and Enterprise customers [1]. This includes support for EU regions, as visitor data can be filtered by country [2]. You can join the beta via Settings > Beta program in your workspace .
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If you need any additional help with understanding or using our Web Intent feature for EU visitor data, please let me know. Would you like to share more about your specific goals or any challenges you’re facing with this?
Clay’s website visitor data does include some EU traffic, but it’s more limited compared to the U.S. because of GDPR restrictions. You’ll typically see stronger match rates for North America, while EU data may return partial or anonymized results depending on the source and consent.
Clay is actively working to improve EU website visitor data coverage.
Web Intent, our native tracking feature in beta, supports EU regions and filters visitor data by country [1].
We only partner with GDPR-compliant enrichment providers, ensuring privacy compliance while maximizing match rates [2].
Coverage expansion to Europe is planned, though match rates may remain lower than in the U.S. due to GDPR’s strict consent requirements [3].
You can enhance results using multiple enrichment tools via our waterfall feature [4].
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If you still need any further assistance with understanding or using Clay’s website visitor data for EU regions, I’m here to help. Would you like to share more about what you’re trying to resolve or understand?
Web Intent is available in open beta for Pro and Enterprise customers [1]. To access it:
Go to Settings > Beta program in your workspace and toggle "Join beta program" .
Ensure your tracking snippet is installed on your website via direct install, Google Tag Manager, or Segment [2].
If you're still not seeing access after enabling the beta, message us in the #06_creators-and-experts-support Slack channel for immediate assistance [3].
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If you still need help accessing the Web Intent feature or have any other questions, I’m here to assist. Would you like to provide more details about the issue you’re experiencing so we can continue troubleshooting?
