When normalizing a domain in Clay, choose the option that best fits your data consistency needs:
1. Bare (e.g., apple.com) - Simple domain without prefixes
2. Include www (e.g., www.apple.com) - Adds www prefix
3. Include https (e.g., https://www.apple.com) - Includes full protocol
4. Isolate the domain (e.g., https://corporate.apple.com → apple.com) - Extracts just the main domain
The best option depends on your specific use case. For matching across datasets, "bare" or "bareDomain" options often work best. For web requests, the "includeHTTPS" option might be more appropriate.
To use this feature, select "Normalize a Domain" in the enrichment panel and specify your preferred normalization type.